Burberry put on an extravagant show at the opening of their Taiwanese flagship and show’s creative director, Christopher Bailey created a runway experience like no other.
Guests walk in and find themselves surrounded by huge screen panels featuring a mini fashion film starring top model Cara Delevign. Bailey used digital magic to add drama to the show. Here we see Delevign tugging a rain cloud, transforming into a bunch of leaves blown in the wind and walking under glistening raindrops. The digital show highlights Burberry’s effort in making the brand visible to the online community especially in social media.