Rochas earlier announced that Olivia Palermo would be the model for the brand’s newest fragrance named “Les Cascades de Rochas”. The first campaign picture for this new perfume has been revealed to the market. Here is the first sneak peak of the campaign:

Based on the image released, it features a fresh and somewhat cute appeal which shows that it is being geared to a younger market like teenagers. Les Cascades de Rochas emits a scent that is a mixture of musk, mango, pineapple, and bergamot with bits of Sichuan pepper.
Olivia Palermo is known as a model and actress as well as for being an American socialite.

