It is easy to imagine somebody going crazy over Shu Uemura Color Atelier. This Japanese brand is a favorite among makeup artists and makeup lovers alike because they have so many different colors in their collection. And now, the people behind Shu Uemura is adding more to that lineup. With the slogan, ‘one color, infinite possibilities,’ these makeup experts are really taking that idea seriously.
The primary difference between Shu Uemura and other makeup companies is that Shu Uemura allows you to customize your color palette so every shade from your makeup kit would be utilized to your likeness.