Soon to be introduced to the market is the ability to customize a Burberry trench coat to order via the web.
How soon, you might ask? Though a date hasn’t been specified, consumers will be able to create there own custom Burberry trench coat come early next year, according to the brand.
The change will put 12 million variations of design at the fingertips of every customer, said Burberry’s chief creative officer, Christopher Bailey.
After quickly securing over 2 million fans on Facebook, ranking Burberry in 7th for most popular fashion brand on Facebook, the British apparel and accessories company continues to grow its web empire for the better.